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Master the Art of Persuasion to Drive Your Initiatives Forward 

In today's dynamic workplace, the ability to effectively persuade is your key to championing initiatives and securing the resources you need. Persuasion is more than just influence—it's about engaging in powerful conversations that refine your ideas and make them compelling to colleagues. Your success in advocating for initiatives hinges on mastering these essential skills.

In this hands-on, highly interactive program, you will explore the four key skills associated with the art of persuasion and apply them to an actual initiative or request. You will not only learn proven strategies for “selling” your initiatives to others, you will practice your persuasion skills through real-world application, perfecting your ability to drive meaningful, real results.

Topics

  • Unlocking Your Potential as a Change Agent: Persuasion is the most versatile influence skill that empowers you to lead initiatives and influence in all directions—downwards, sideways, and upwards.
  • Getting Buy-In That Produces Results: It's not enough to bring experience to the table. Constructive persuasion is the differentiator that sets successful leaders and change agents apart and secures buy-in.
  • Engaging for Collaboration and Commitment: Far from transactional, this program focuses on crafting dialogues that inspire joint problem-solving and the desire to make the change a reality.

Learning Outcomes

As a result of attending this program, you will:

  • Overcome Misconceptions: Discover how stereotypes about persuasion can mislead and learn how to avoid these pitfalls.
  • Lead Strategic Conversations: Learn to structure persuasive dialogues by asking powerful questions and framing discussions for common ground with stakeholders.
  • Understand Constructive Persuasion: Explore how this approach differs fundamentally from a sales pitch, focusing on the four core techniques: building credibility, framing for common ground, crafting compelling arguments, and making emotional connections.
  • Practice Constructive Persuasion: Apply the techniques of constructive persuasion to your own, real-life initiative.

Who Should Attend

This program is designed for executives, managers, and individual contributors who are championing change, pitching ideas, and leading innovation initiatives. If you're ready to elevate your influence and drive your initiatives to successful completion, this course is for you.

Corporate Executive Education Packages

Package Pricing: 1 class day per participant

Applies Towards the Following Certificates

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Enroll Now - Select a section to enroll in

Title
Power of Persuasion: Your Essential Skill to Lead Change
Type
Virtual Live
Days
Tuesday
Time (Eastern)
1:00PM to 5:00PM
Dates
Dec 08, 2026
Schedule and Location
Contact Hours
4.0
Location
  • Online
Course Fee(s)
One Day Seminar 2024 $895.00
Drop Request Deadline
Dec 01, 2026
Transfer Request Deadline
Dec 01, 2026
Instructors
Accrediting Associations
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